Lufthansa Cargo is restructuring its sales structure and by the end of 2016 it will have eight business units rather than four and remove one management level.
The previous business areas, namely Europe, Africa, America and Asia/Pacific will be redefined.
Sales in Germany will be unchanged and headed by Florian Pfaff as before. New regions will be West Europe (headed by Thomas Egenolf), and North and East Europe (Annette Kreuziger).
There will also now be Middle East and Africa (Frank Beilner), USA and Canada (Bernhard Kindelbacher), Latin America and Caribbean (Gunnar Löhr), North and North East Asia (Frank Naeve) as well as South and South East Asia (also Naeve).
Lufthansa Cargo board members for product and sales, Dr Alexis von Hoensbroech says: “We want to be as close to our customers as possible. Our new organisational structure creates shorter communication paths, even more direct customer contact and greater flexibility.” The eight regional managers will report directly to von Hoensbroech.
Other areas will be restructured, and commercial & quality management will go under the leadership of Heide Hoffmann. Production control will be managed by Dr Christian Lehr, and global handling development & solution under the control of Byung- Hee Glugla.
Global handling customer service will be run by Tanja Eibich, industry development & product management will be headed by Alexander Kohnen and product development under the management of Stefan Frankenhauser.
Lufthansa Cargo says the restructuring of sales will take place as part of the ‘Cargo Evolution’ company strategy, which aims to position the carrier as the first choice for customers and partners in the air cargo sector.