Gieri Hinnen, currently head of labour relations & HR steering at SWISS, has decided to take on a new challenge within the company, becoming head of global cargo sales on 1 February 2023.

In his new capacity, Hinnen will be in charge of Swiss WorldCargo’s commercial division. He succeeds Alexander Arafa, who will be entering early retirement at the end of 2022 after 28 years working in various roles at Swissair, SWISS and Lufthansa Group.

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Hinnen began his SWISS career when he joined the external affairs unit in 2009. He then went on to take over SWISS strategic communications, before holding his current position as head of labour relations & HR steering within human resources since 2017.

In his new function, Hinnen will work with Swiss WorldCargo sales organisation to continue to provide best-in-class airfreight services and solutions to our cargo customers worldwide, helping the division achieve its ambitious revenue and contribution margin objectives.

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As a member of the cargo management team, Hinnen will also contribute to defining Swiss WorldCargo’s future strategic direction concerning sustainability, forward-looking innovations and digitalisation in our airfreight activities.

“I am really pleased that we have secured Gieri’s services for this role,” Lorenzo Stoll, head of cargo, said. “And I am convinced that, with his broad knowledge and solid experience within SWISS and the airline sector, he will play a vital part in giving our business a successful and sustainable future.”