While the airfreight industry across the Americas is largely mature, there is still untapped potential in smaller, freight-friendly airports, as many of the larger, traditional hubs struggle with infrastructure challenges amid growing demand.
Menzies Aviation has sought to capitalise on this opportunity by establishing operations at several emerging or ‘offline’ airports, like Rockford, Ontario, and Baltimore.
“Globally, our strategy revolves around working closely with our key airline partners and delivering consistent service outcomes for our cargo services. To achieve this, it’s crucial that we collaborate with airports that have the right infrastructure,” Beau Paine, Global Head of Cargo at Menzies Aviation, stated.
“Unfortunately, in some regions, airport facilities haven’t kept up with the changing demands of the market, especially when it comes to handling certain popular commodities. This has posed challenges for us in specific parts of the world.”
Technology’s role
Innovation can bridge existing infrastructure gaps, streamlining processes from customer interactions on the ground to the efficient movement of cargo through facilities and onto aircraft.
Among these solutions is the recently-introduced MACH cargo handling system. This approach aims to allow users to complete tasks in three steps, minimising cumbersome processes and enhancing clarity. The system employs a straightforward red-light, green-light mechanism to guide users, helping them navigate operations effectively.
Additionally, Menzies Aviation is exploring a variety of cargo technologies to improve efficiency. This includes 3D dimension scanners and document scanning systems, which aim to reduce paper usage in operations. The solution, currently implemented in 22 stations, including Sydney, Melbourne, and London, is set to expand by 2025.
“Five or 10 years ago, airlines operated in a more fragmented manner, with their own suite of solutions that often required complex interactions with ground handlers,” Paine highlighted.
“Today, there is a much stronger emphasis on platform-to-platform communication, allowing for direct dialogue between airlines and ground handlers using standardised messaging formats.
“This shift towards efficiency is driven by the recognition of the duplication of information across different systems, which has proven to be highly inefficient.
“By adopting a standardised communication method, the industry can explore various benefits and improvements, ultimately fostering a more collaborative and efficient airfreight ecosystem.
Eco-operations
Menzies Aviation is prioritising sustainability through the establishment of science-based targets, which aim for a significant reduction in carbon emissions by 2045. This includes setting specific goals for Scope 1, Scope 2, and Scope 3 emissions, recognising the complexities involved in managing operations across more than 295 airports worldwide.
The company is committed to a step-by-step approach to achieving these targets. In particular, they are focusing on reducing paper consumption, utilising data to identify areas where efficiency can be improved improve.
“Currently, Menzies is piloting two projects aimed at optimising energy consumption at their warehouse facilities. Trials are underway in London and will soon commence in Sydney, where the focus will be on improving operational efficiency,” Paine laid out.
“This includes adjusting energy use for lighting and cooling systems based on the time of day to ensure smarter operations.
“Menzies is committed to promoting recycling and sustainability within its facilities. Employees are encouraged to contribute to these efforts, as many seek to work for a company with strong environmental values and a commitment to making a positive impact for future generations.
“This commitment to sustainability is not only integral to Menzies’ operations but also contributes to its reputation as an employer of choice, reflecting its dedication to responsible business practices.”
People first
At the heart of Menzies Aviation’s strategy lies a steadfast commitment to its people, which remains paramount despite the company’s focus on advancing technologies and innovative solutions. The cargo vision and customer experience fundamentally revolve around the workforce, as it is the employees who shape these interactions.
“We take pride in our senior cargo leaders, many of whom have dedicated over a decade to Menzies. However, attracting and developing the next generation of leaders is vital to preventing stagnation in the industry,” Paine said.
“To appeal to emerging talent, we are prioritising technology integration, recognising that the next generation of cargo leaders seeks engaging solutions and real-time data to enhance their work experience. By fostering an environment that encourages the sharing of information and the use of intuitive tools, we aim to position Menzies as an attractive workplace within the logistics industry.”
