Friday, October 04, 2024
Adapting in a constantly evolving industry

Adapting in a constantly evolving industry

The future of the airfreight industry will be defined by several key factors. These include technological advancements such as artificial intelligence (AI) and data analytics, which will drive efficiency and innovation.

Sustainability initiatives will play a crucial role, focusing on reducing carbon footprint and adopting eco-friendly practices. 

Adapting to evolving market dynamics, such as changing consumer demands and global economic conditions, will be essential for shaping the future of the airfreight industry.

“Airglow Aviation has thrived in recent times by fostering a culture of agility and adaptability, enabling us to quickly respond to market changes and build strong partnerships,” Rohit Thakwani, CEO of Airglow Aviation Services, said. 

“Our operational footprint extends across multiple key locations in the Middle Eastern region, including offices in India, Afghanistan, Saudi Arabia, and Jordan.

“Our approach is centred around being boutique Cargo General Sales and Service Agent (GSSA) providers, emphasising personalised service for our partner airlines and customers alike. We prioritise building strong partnerships with our principal airlines and delivering exceptional service to meet the unique needs of our clients.

“We actively collaborate with others in the aviation industry, especially in various regions, to support each other’s growth and success. This collaborative approach allows us to leverage collective strengths, share resources, and exchange expertise, ultimately driving mutual benefits and enhancing our position as a trusted partner in the industry.”

READ: India’s rapid rise

Return to normality

During the Covid pandemic, the airfreight industry saw a surge in demand and yields. However, as the situation stabilised, demand for medical items decreased. Post-pandemic, trade resumed slowly, leading to lower overall demand.

The resumption of passenger flights increased competition among carriers, resulting in a decline in yields as they vied for cargo space. This led to reduced demand for charters and a shift towards sea transport, resembling pre-pandemic patterns.

Additionally, challenges like higher inflation, currency devaluation, rising unemployment, and conflict-hit trade. 

“Despite these challenges, there’s optimism as markets steady, with airfreight volumes rising and yields settling, signalling a positive outlook for the industry’s future,” Thakwani indicated.

“There has been a noticeable shift recently, with a return in demand for freighters, driven by the surge in e-commerce and global humanitarian efforts. 

“This evolving landscape indicates a more balanced scenario between bellyhold and freighter market, with freighters regaining prominence due to specific market dynamics.”

READ: Pharma’s increasing opportunity

Automating operations

Technology significantly improves efficiency for GSSAs. AI streamlines processes, automates repetitive tasks, enhances data analysis capabilities, and improves decision-making. 

Automation reduces manual errors, speeds up operations, and allows for seamless integration of systems, resulting in cost savings and better service. Overall, technology plays a vital role in optimising operations, increasing productivity, and driving innovation for GSSAs in today’s dynamic aviation industry.

“In the evolving GSSA market, Airglow Aviation’s main role is to navigate and thrive in a dynamic environment by leveraging technology for efficiency and sustainability,” Thakwani outlined.

“The goal is to establish leadership in sustainable GSSA practices, integrating innovative solutions and advanced technologies like data analytics and automation to optimise operations, reduce carbon footprint, and contribute to environmental conservation efforts. This approach aims to set new standards in the GSSA market for a brighter and more resilient future.”

Picture of Edward Hardy

Edward Hardy

Having become a journalist after university, Edward Hardy has been a reporter and editor at some of the world's leading publications and news sites. In 2022, he became Air Cargo Week's Editor. Got news to share? Contact me on Edward.Hardy@AirCargoWeek.com

Newsletter

Stay informed. Stay ahead. To get the latest air cargo news and industry trends delivered directly to your inbox, sign up now!

related articles

MSC celebrates its newest aircraft in Italy

Swissport opens pet lounge in Johannesburg

Vienna Airport receives IATA CEIV certification for lithium batteries